For estate agencies
There is a market before the market.
open for offer is the pre-market: the market that exists before a home is advertised. Homeowners test the market here; buyers register interest in homes that are not on the market.
We’d like agents in it. This page does one thing — it puts your agency on a list. There is no agency product to buy yet, so there is no price on this page.
How the pre-market works
Three things happen, and none of them is an advert.
- 1
A homeowner asks what their home is worth.
They get a market estimate built from that home’s own sale history. HM Land Registry sold-price data
- 2
Buyers register interest.
Interest is recorded against that home. The homeowner is testing the market, not selling — and can stop at any point.
- 3
The home is never advertised.
A traditional listing is public and it is one-way: it leaves a record a buyer can read for months afterwards. There is no listing here, so there is nothing to take down.
About 2% of homes in England and Wales are for sale at any one time. We hold 14.4 million England and Wales homes on record, each with a market estimate. HM Land Registry sold-price data
What registering does, exactly.
You fill in the form. It creates one record in our CRM, and a person reads it. That is the whole of it.
- No account is created.
- No fee is charged.
- No contract is signed.
- No date is promised.
We would rather be dull about this than sell you something that does not exist yet.